MANPREET SARANG - Chairman.  Promoted the Company in 1991. Additionally, Managing Director of Bubbles Surfactants Pvt. Ltd. for 27 years. Production Planning Controller of Mafatlal Mills Bombay for three years. Textile Engineering Degree from the Indian Institute of Technology (I.I.T), Delhi.
RANJEET CHAWLA - Chief Executive Officer Promoted the Company in 1991. Previously, Managing Director of May Department Stores International Inc. (India, Nepal, Bangladesh) for Ten years.

MAHBOOB ALAM - General Manager Operations 

He has 20 years experience in Finance, Logistics, HRD and Operations. Has been with East End Apparels since its inception. Master Degree with major in finance.

JYOTI TANEJA - Divisional Merchandise Manager

She has 21 years experience in merchandising (sampling and production). 18 years with East End Apparels, previously 3 years with Gokuldas Exports, Bangalore. She has worked with production set-ups in India, Nepal, Bangladesh, UAE, Kenya.

NAMRATA SAREEN - Merchandise Manager

She has 12+ years of hands on experience in Production & Merchandising with US and European Customers. Very conversant in both Knits & Wovens.

VINOD JAITLEY - Q.A. Manager

He has 27 years experience in Quality Assurance with leading Export Houses and Buying Houses. Specializes in Compliance setup and evaluation.